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Does Shopping Time Seem Shorter When Accompanied by Top 40 Music Compared to No Music or Classical Music

Does Shopping Time Seem Shorter When Accompanied by Top 40 Music Compared to No Music or Classical Music?

There are many reasons why retail stores, department stores and restaurants play music inside their premises. The music can keep the employees from being bored, …

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Setting the Tone for Business Success

Setting the Tone for Business Success

One of the most important goals of advertising and marketing is to communicate a brand’s personality. With the right personality, a brand can resonate with …

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Simply Being Talented is No Guarantee to Business Success

Simply Being Talented is No Guarantee to Business Success

Evolved Sound began its evolution with the realisation that there are more important factors to business success than mere talent. It’s often about effective promotions …

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Crafting a Profitable On Hold Message 5 Elements That Boost Business

Crafting a Profitable On Hold Message: 5 Elements That Boost Business

By now, many businesses have recognised the special opportunity available when using an “on hold” message for callers which can result to more sales and …

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How Do Genders React to Different Genres of Music Played in Your Store

How Do Genders React to Different Genres of Music Played in Your Store?

Many businesspeople have discovered the many ways in which playing music played store can improve their bottom line. Music helps attract customers to go inside …

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Sounds That Can Confuse Your Customers & Staff In Store

Sounds That Can Confuse Your Customers & Staff In Store

Just thought we would share this to show the havoc that mobile phones can cause: Our client has just started running our Easy Listening / …

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Targeting Other Markets Use Another Language For Your Videos

Targeting Other Markets? Use Another Language For Your Videos!

Many marketers have long ago discovered the power of using videos for boosting sales, providing valuable information and increasing brand awareness among potential customers. But …

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5 Common Misconceptions about Messages On Hold for Business

5 Common Misconceptions about Messages On Hold for Business

One of the more effective ways many businesses have reached out to customers is by making use of on hold messages. So when people call …

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