Category: Marketing Strategy

The Latest Business Growth and Mindset Tips by Paul Siderovski

The Latest Business Growth and Mindset Tips by Paul Siderovski

Paul Siderovski is a reputable business speakers in Australia today. He is the founder of SiDCOR Chartered Accountants, and for almost two decades he has …

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Latest April 2015 Economic Insights - Glimpse the Future of Business by Asher Judah

Latest April 2015 Economic Insights – Glimpse the Future of Business by Asher Judah

Summary of key points from Asher Judah’s speech today in Melbourne. During the next 30 years over 3.1 billion people are forecast to join the …

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Customers Will Pay More for Superior Outcomes

Customers Will Pay More for Superior Outcomes

Many believe that price is one of the most important factors that people consider before buying a product. That’s the reason why so many brands …

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You Need to Believe in What You Have to Offer for People to Buy from You

You Need to Believe in What You Have to Offer for People to Buy from You

As a seller, it is crucial to overcome any doubts and suspicions that potential customers may have about your products and services. You have to …

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Why Direct Marketing Is Making a Comeback

Why Direct Marketing Is Making a Comeback

Marketing underwent a drastic paradigm shift ever since the Internet stopped being a “strange new phenomenon” and became a medium that was taken for granted. …

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How to Sound Local and Personalised Over the Phone

How to Sound Local and Personalised Over the Phone

Your business may serve customers all over the country, but it’s vital that you still sound like you just live next door to them. Many …

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Why a Consistent Message is Essential in Business

Why a Consistent Message is Essential in Business

For a lot of people, inconsistency can be very upsetting. For example, in team sports like basketball and football you’d expect people in the same …

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Why Your Business Needs to Be More Than Normal to Survive

Why Your Business Needs to Be More Than Normal to Survive

As a marketing manager or a small business owner, one of the first things you need to recognize is the importance of being different. Being …

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Keeping Your Customers Connected to Your Store

Keeping Your Customers Connected to Your Store

What’s your best shopping experience? Like anyone who frequents the malls whether to window shop or to actually buy something, a good shopping experience is …

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The Ways to Rock Your Business

The Ways to Rock Your Business

For any  business or enterprise, the challenge lies more in keeping things afloat and the business constantly on the top of the game. The birthing …

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