Category: Marketing Strategy

Lady having special cream applied to her face in a medical cosmetic clinic.

Cosmetic Surgeries: How To Enhance Caller Experience

If your cosmetic surgery business is new and experiencing some growth, you might have noticed an uptick in incoming calls and not enough time to …

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Over 10 Untapped In-Store Marketing Strategies for Retailers

Time is up for easy sales. Those days are long gone. Today’s consumers are easily distracted. Not just by the quality of products, but also …

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Audio marketing speakers

There’s More to Omnichannel Marketing than Updating your On Hold Messages & Social Media

When done right, customised audio marketing is an extremely effective way to maximise your customer communication and get better results in all aspects of your …

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Contact centre agents adding their goals to board in effort to improve customer experience ratings.

Little-Known Customer Service Strategies to Satisfy Your Clients

Working in any customer service role requires patience, time, and commitment to ensuring your customer’s needs are met. That being said, if your company only …

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Image of a building that says data has a better idea.

Growing your Marketing using Analytics and AI

Analytics and AI represent immense opportunities for marketing departments.  Dozens of brands have tapped into these trends to curve aggressive marketing strategies. Heading into the …

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A point of sales system used for a customer loyalty program.

Proven Customer Loyalty Strategies to Keep Them Coming Back

Is there anything better than getting a new customer? Some would say that it is getting two new ones — that’s a good answer but …

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Sonic Branding Strategies That Can Be Applied To Business

With sonic branding, you can use sound to define your brand identity and reach out to your audience. An increasing number of marketers have realised …

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Pragmatic in store marketing expectation vs reality

Pragmatic In Store Marketing: Expectation vs. Reality

It’s not mine to overestimate the hyper-competitive space in today’s marketing. However, behind every business success is an aggressive marketing strategy.  The digital landscape has …

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Your Marketing Strategy Starts and ENDS with Your Customers in Mind

Your Marketing Strategy Starts and ENDS with Your Customers in Mind

If you want your business to succeed, it follows that you need to know everything you can about your customers. They’re the ultimate boss of …

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Sell the Customer Journey and Not the Product

Sell the Customer Journey and Not the Product

Have you considered the success of companies like Apple, Disney, and Starbucks? When you think about it, the success of Apple isn’t so much about …

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