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There are governing bodies which represent music artists and the right to
publicly broadcast audio. These include PPCA (Phonographic
Performance Company of Australia) and APRA (Australasian Performing Right
Association), who charge licence fees to businesses for playing
the radio, music or your favourite singers CD on hold.
From a telephone on hold point of view, these
bodies calculate this cost based predominantly on how many incoming phone lines your
business has.
Typically fees can range from $100 to in excess of $1000+ per year.
There are also copyright, licensing & re-broadcast
constraints permitting your business from playing certain content.
The good news is that all messages recorded or
music supplied by Evolved
Sound will not occur any additional fees once purchased. We cover
the specific licensed usage in the context of telephone on hold content delivery, eliminating your legal
requirement to pay any ongoing fees to these governing bodies.
If all this licensing information still remains
unclear, speak with us to learn more about all your options, to ensure your
business is fully covered.
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