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There are governing bodies which represent music artists and the right to publicly broadcast many audio works. These include PPCA (Phonographic Performance Company of Australia) and APRA (Australasian Performing Right Association), who charge licence fees to businesses / organisations for playing the radio or commercially released music on hold.
From a telephone on hold point of view, these bodies calculate these costs predominantly based on how many incoming phone lines your business has. Typically fees can range from $100 to in excess of $1000+ per year.
There are also copyright, licensing & re-broadcast constraints permitting your business from playing certain content.
The good news is that all messages recorded or music supplied by Evolved Sound will not occur any additional fees once purchased. We cover the specific licensed usage in the context of telephone on hold content delivery, eliminating your legal requirement to pay any ongoing fees to these governing bodies. This results in significant yearly savings, particularly when multiple lines exist.
If all this licensing information still remains unclear, speak with us to learn more about all your options, to ensure your business is fully covered.
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