Blog – Evolved Marketing Tips

The Elements of a Fantastic Message on Hold

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As businesses increasingly become more competitive and busy, there comes the need to think of more innovative ways to promote one’s products and services. A simple message on hold recording can become a very powerful marketing and advertising tool when wielded with much thought. Nowadays, businesses use the message on hold to tell their customers […] Continue Reading →


How to keep your clients on line

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Many business establishments receive countless phone calls every day from their customers. However, these clients usually hang up in seconds when they are put on hold. Wouldn’t it make sense if your clients on hold can hear an on hold message that they actually want to listen to? Reaching their target market is the primary […] Continue Reading →



Branding with your Message on Hold

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Many successful companies have developed unique marketing and advertising techniques to keep their customers hooked. One of these techniques is the message-on-hold. A successful, powerful message on hold should be able to convey the particular brand of your products or services to your customers. The brand is the customers’ perception of what your company represents. […] Continue Reading →




Licenced Music On Hold

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Imagine this setting: You are calling for a customer service hotline. After a few seconds, a customer service representative answers your call. You tell her your concern and she tells you that you need to be transferred to another department. As you are being transferred, you hear recorded music. This taped, repetitive music is called […] Continue Reading →


How often should on hold music be updated?

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The practice of creating on hold music has alleviated many of the awkward and silent pauses on telephone transactions. Many businesses and sometimes even residential or personal phones make use of this service. However, some customers are unsure on how often on hold music should be updated. While there is really no clear-cut rule on […] Continue Reading →



Choosing The Best On-Hold Music

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Have you ever been placed on hold during a call to the customer service hotline? Companies and businesses understand you and other callers like you – your wait should be more interesting and pleasurable. That is why they have developed a technique to make your wait a delightful experience – such as on-hold music. Playing […] Continue Reading →